Do you have Home Staging “Scotoma?”
Do you have Scotoma?
I was reading a fax by one of my mentors and he asked the question, “Do you have Scotoma?” Well, I should not say that he asked the question, he actually implied it. What he really asked was “How do you hide an elephant on a pool table?” And the answer is to put him in green shoes.
The Point…and yes, I have one…is that most of us have a “blind spot” which is what “Scotoma” means, literally. Figuratively however, it means that we are blind to our true self or our short comings. When it comes to real estate and the business of home staging, I have so many people complain to me about not having what they want or feel as though they deserve yet when I really ask about their business strategies, time management techniques they are using, the focus time they put into their home staging and real estate career, or even how many contacts they made that week…they usually don’t have an answer. The reason for this is “Scotoma.” It means that they have a blind spot or are turning a blind eye toward what really needs to be done.
Have you ever not wanted to look at your bank account because you were afraid of what you might see? I know, I have been there but now I look at it with both eyes wide open because it is the only way I can effectively manage my successful home staging business. I have taken off my blinders, hold myself 100% accountable and face my fears daily in order to avoid any blind spots.
Or, maybe you “refuse to see” which is another common affliction. This is the case with my competitors. They feel comfortable posting nasty things about me because I am a success in the Home Staging Industry because they refuse to see (and do) what it takes to get to where they want to be.
The same might be true for you. There might be a “#1 Home Stager” in your area and you have been vying for that position. Do you really see what that person does to get to the top? Hey, here is the good news, maybe they have not done a great deal and it wouldn’t take too much for you to surpass them…but you will never know unless you look, and I mean really look at what they are doing…and here is the hard part…what you are doing, or not doing as the case may be.
Finally, I think that this topic has to do with trust. I had this conversation with Pete tonight, about trusting ourselves enough to believe in our own success. Can we really do it? Can we open our eyes wide and achieve the success we want? I have my answer, and yes, I am scared to death because we are about to take a BIG RISK…but you have to decide for yourself. Will you choose success with wide open eyes…or something else and claim Scotoma?
I hope, and wish and pray….that you choose 20/20 vision and make a huge success out of your home staging business
